Selling Simplified - Privacy Notice for California Residents Last updated: May 21, 2020

This Privacy Notice for California Residents supplements the information contained in the general Privacy Policy of Selling Simplified Group, Inc. (“Selling Simplified,” “we,” or “us”), which is incorporated in this privacy notice by this reference. This privacy notice applies solely residents of the State of California about whom we collect personal information (“consumers” or “you”), including, for example, visitors to our websites and our subscribers. We adopt this Privacy Notice to comply with the California Consumer Privacy Act of 2018 (as amended, and together with the California attorney general’s implementing regulations, the “CCPA”) and any terms defined in the CCPA have the same meaning when used in this Privacy Notice.

Information We Collect

We may collect information that identifies, relates to, describes, is reasonably capable of being associated with, or could reasonably be linked, directly or indirectly, with a particular consumer or household (“personal information”). In particular, we have collected the following categories of personal information from its consumers within the last 12 months for the business or commercial purposes described below:

Description	Examples	Source	Business or Commercial Purposes for Collection
Identifiers (“Identity Data”).	A real name, internet protocol address, email address	Directly from the consumer (e.g., when they sign up to receive emails from us) From our business customers Indirectly from the consumer (e.g., through our use of cookies on our webpage)	Conducting marketing campaigns on behalf of, and sharing potential leads with, our business customers
Personal information categories listed in the California Customer Records statute (Cal. Civ. Code § 1798.80(e)) (“Customer Records Data”).	A name, telephone number, employment (e.g., job title and company name)	Directly from the consumer (e.g., when they sign up to receive a newsletter) From our business customers
Internet or other similar network activity (“Internet Use Data”).	Information on a consumer’s interaction with a website, application, or advertisement.	Indirectly from the consumer (e.g., through our use of cookies on our webpage)	Conducting marketing campaigns on behalf of, and sharing potential leads with, our business customers
Professional or employment-related information (“Professional Data”).	Current or past job history (i.e., job title)	Directly from the consumer (e.g., when they sign up to receive emails from us) From our business customers	Conducting marketing campaigns on behalf of, and sharing potential leads with, our business customers
Inferences drawn from other personal information (“Inferences”).	Profile reflecting a person’s preferences	Indirectly from the consumer (e.g., through our use of cookies on our webpage)	Conducting marketing campaigns on behalf of, and sharing potential leads with, our business customers

Personal information does not include:

Publicly available information from government records.
Deidentified or aggregated consumer information.
·Information excluded from the CCPA’s scope, such as health or medical information covered by the Health Insurance Portability and Accountability Act of 1996 (HIPAA) and the California Confidentiality of Medical Information Act (CMIA) and personal information covered by certain sector-specific privacy laws, including the Fair Credit Reporting Act (FRCA), the Gramm-Leach-Bliley Act (GLBA), California Financial Information Privacy Act (FIPA), and the Driver’s Privacy Protection Act of 1994.

In addition to the business or commercial purposes for collection described above, we have in the preceding 12 months collected all categories of personal information described above for the following purposes:

To process your requests and transactions and to prevent transactional fraud.
To provide you with support and to respond to your inquiries, including to investigate and address your concerns and monitor and improve our responses.
To create, maintain, customize, and secure your account with us.
For testing, research, analysis, and product development, including to develop and improve this Site and our products and services.
To provide, support, personalize, and develop this Site and our products and services.
To help maintain the safety, security, and integrity of this Site and our products, services, databases, other technology assets, and business.
To deliver content and product and service offerings relevant to your interests, including targeted offers and ads through this Site, third-party sites, and via email or text message (with your consent, where required by law).

We will continue to collect the categories of personal information described above for the business or commercial purposes described above. We may also use or disclose the personal information we collect for one or more of the following purposes:

To respond to law enforcement requests and as required by applicable law, court order, or governmental regulations.
As described to you when collecting your personal information or as otherwise set forth in the CCPA.
To evaluate or conduct a merger, divestiture, restructuring, reorganization, dissolution, or other sale or transfer of some or all of Selling Simplified’s assets, whether as a going concern or as part of bankruptcy, liquidation, or similar proceeding, in which personal information held by Selling Simplified about the users of this Site is among the assets transferred.

We will not collect additional categories of personal information or use the personal information we collected for materially different, unrelated, or incompatible purposes without providing you notice.

Disclosures of Personal Information for a Business Purpose

In the preceding 12 months, we have not disclosed consumers’ personal information for a business purpose.

Sales of Personal Information

In the preceding 12 months, we have sold the following categories of personal information:

Identity Data.
Customer Records Data.
Professional Data.

We sell your personal information to the following categories of third parties:

Our business customers for their own internal marketing use.

For purposes of clarity, it is not Selling Simplified’s practice to sell personal information to data brokers.

Your Rights and Choices

The CCPA provides you as California residents with specific rights regarding your personal information. This section describes your CCPA rights and explains how to exercise those rights.

Access to Specific Information and Data Portability Rights

You have the right to request that we disclose certain information to you about our collection and use of your personal information over the past 12 months. Once we receive and confirm your verifiable consumer request (see Exercising Access, Data Portability, and Deletion Rights), we will disclose to you:

The categories of personal information we collected about you.
The categories of sources for the personal information we collected about you.
Our business or commercial purpose for collecting or selling that personal information.
The categories of third parties with whom we share that personal information.
The specific pieces of personal information we collected about you (also called a data portability request).
·If we disclosed for a business purpose or sold your personal information, two separate lists disclosing:
- Disclosures for a business purpose, identifying the personal information categories that each category of recipient obtained.
- Sales, identifying the personal information categories that each category of recipient purchased.

Deletion Rights

You have the right to request that we delete any of your personal information that we collected from you and retained, subject to certain exceptions. Once we receive and confirm your verifiable consumer request (see Exercising Access, Data Portability, and Deletion Rights), we will delete (and direct our service providers to delete) your personal information from our records, unless an exception applies.

We may deny your deletion request if retaining the information is necessary for us or our service providers to:

Complete the transaction for which we collected the personal information, fulfill the terms of a written warranty or product recall conducted in accordance with federal law, provide a good or service that you requested, take actions reasonably anticipated within the context of our ongoing business relationship with you, or otherwise perform our contract with you.
Detect security incidents, protect against malicious, deceptive, fraudulent, or illegal activity, or prosecute those responsible for such activities.
Debug products to identify and repair errors that impair existing intended functionality.
Exercise free speech, ensure the right of another consumer to exercise that consumer’s free speech rights, or exercise another right provided for by law.
Comply with the California Electronic Communications Privacy Act (Cal. Penal Code § 1546 et. seq.).
Engage in public or peer-reviewed scientific, historical, or statistical research in the public interest that adheres to all other applicable ethics and privacy laws, when the information’s deletion may likely render impossible or seriously impair the research’s achievement, if you previously provided informed consent.
Enable solely internal uses that are reasonably aligned with consumer expectations based on your relationship with us.
Comply with a legal obligation.
Make other internal and lawful uses of the information that are compatible with the context in which you provided it.

Exercising Access, Data Portability, and Deletion Rights

To exercise the access, data portability, and deletion rights described above, please submit a verifiable consumer request to us by either:

Calling us at 1 (720) 638-8500
Emailing us at privacy@ssgcorp.com
Visiting: Webform
Contacting us by mail at:
- Selling Simplified Group, Inc.
  Attn: Privacy Team
  7400 E Orchard Road, Suite 350S,
  Greenwood Village, CO 80111, USA

Only you, or someone legally authorized to act on your behalf, may make a verifiable consumer request related to your personal information. You may also make a verifiable consumer request on behalf of your minor child.

The verifiable consumer request must:

Provide sufficient information that allows us to reasonably verify you are the person about whom we collected personal information or an authorized representative.
Describe your request with sufficient detail that allows us to properly understand, evaluate, and respond to it.

We cannot respond to your request or provide you with personal information if we cannot verify your identity or authority to make the request and confirm the personal information relates to you.

Making a verifiable consumer request does not require you to create an account with us, but we may require authentication of the consumer that is reasonable in light of the nature of the personal information requested.

We will only use personal information provided in a verifiable consumer request to verify the requestor’s identity or authority to make the request.

For instructions on exercising sale opt-out rights, see Personal Information Sales Opt-Out and Opt-In Rights.

Response Timing and Format

We endeavor to respond to a verifiable consumer request within 45 days of its receipt. If we require more time (for a maximum total of 90 days), we will inform you of the reason and extension period in writing. We will deliver our written response by electronically.

Any disclosures we provide will only cover the 12-month period preceding the receipt of a verifiable consumer request. The response we provide will also explain the reasons we cannot comply with a request, if applicable. For data portability requests, we will select a format to provide your personal information that is readily useable and should allow you to transmit the information from one entity to another entity without hindrance.

We do not charge a fee to process or respond to your verifiable consumer request unless the request is excessive or manifestly unfounded. If we determine that the request warrants a fee, we will tell you why we made that decision and provide you with a cost estimate before completing your request. Alternatively, we may decline to respond to the request and notify you of our reason for doing so.

Personal Information Sales Opt-Out and Opt-In Rights

To exercise the right to opt-out, you (or your authorized agent) may submit a request to us by visiting our “Do Not Sell My Personal Information” webpage. If your authorized agent submits a request on your behalf, the authorized agent must provide either (1) a copy of your written permission for the authorized agent to submit a request on your behalf and information sufficient to verify the authorized agent’s identity or (2) power of attorney pursuant to California’s Probate Code.

You do not need to create an account with us to exercise your opt-out rights. We will only use personal information provided in an opt-out request to review and comply with the request.

Once you make an opt-out request, we will wait at least 12 months before asking you to reauthorize personal information sales. However, you may change your mind and opt back into our subscription program at any time by visiting.

Non-Discrimination

We will not discriminate against you for exercising any of your CCPA rights. Unless permitted by the CCPA, we will not:

Deny you goods or services.
Charge you different prices or rates for goods or services, including through granting discounts or other benefits or imposing penalties.
Provide you a different level or quality of goods or services, including denial of goods or services.
Suggest that you may receive a different price or rate for goods or services or a different level or quality of goods or services.

Other California Privacy Rights

California’s “Shine the Light” law (Civil Code Section § 1798.83) permits California residents to request certain information regarding our disclosure of personal information to third parties for their direct marketing purposes. To make such a request, please reach out to us through the information set forth below.

Changes to this Privacy Notice

Selling Simplified reserves the right to update or change this privacy notice at any time. When we make changes to this privacy notice, we will post the updated notice on this Site and update the date on which this privacy notice was last updated. The date this privacy notice was last updated is at the top of this page. You are responsible for periodically reviewing this Site and this privacy notice to check for any updates or changes. Your continued use of this Site following the posting of changes constitutes your acceptance of such changes.

Contact Us

If you have any questions or comments about this privacy notice or our privacy practices, your choices and rights regarding use of your personal information, or wish to exercise your rights under California law, please contact us at:

Phone: 1 (720) 638-8500
Email: privacy@ssgcorp.com
Postal Address:
- Selling Simplified Group, Inc.
  Attn: Privacy Team
  7400 E Orchard Road, Suite 350S,
  Greenwood Village, CO 80111, USA